Monday, October 12, 2015

A tribute to Sam



Dear Sam,

So according to you, Greenpeace, chai drinkers and PETA are the only ones able to render assistance when an animal is in need…

Reading back more than four years later, the frustration in my words is palpable.

…Shame on those who stand idly by and criticise organisations that do not have the capacity to be in five million places simultaneously (by the way, the groups you mentioned aren’t even the relevant ones in this case)…

I was seething. The target of my anger was a tiny op-ed by Fairfax journalist Sam de Brito:

“Recently there were bazillions of bluebottles washed up on my local beach. But there was not one Greenpeace activist or chai-drinker trying to roll the stingers back into the ocean so they could be saved from death baking in the sun and popping like bubble wrap. Where’s PETA when you need them?”

Another journo mocking animal advocates. Nothing really surprising there! But despite the tongue-in-cheek tone, I nonetheless found it annoying enough to dedicate my second ever blog post to the topic, and promptly sent my response to Sam via email.

Animal rights advocates and vegans are accustomed to being mocked and stereotyped: in the media, by acquaintances, by colleagues, and by the general populace. It becomes mundane, and predictable, but not a whole lot less irritating over time.

Fast forward more than three years, and I was devouring the same journalist’s words in his implausibly titled piece, Confessions of a vegan.

It began: “Aside from militant cyclists, racists, bullies and Roosters fans, the people who used to shit me most profoundly were vegans. Self-righteous, hectoring, humourless, spoilsports - I'd have crossed a crowded dinner table to avoid them, until the fateful day I became one myself.”

Sam had turned. (And no one was more surprised than me!)

He even expressed shame for his past looking down upon vegans, admitting that he had merely dismissed their arguments and now realised he'd been the "bully" he had once despised. 

He was now privy to the horrors of a system that he found too detestable to support with his dollars for one more second. No longer content to live in ignorance, he decided to live his values, and to educate through his position in the media. 

He equated the farming of animals with slavery. He slammed the attempts to introduce ag-gag style laws to NSW (laws which can result in the prosecution of those unearthing animal abuse in farms). And he challenged the ethics of animal testing.

To say that Sam’s “reinvention” provoked a backlash would be putting it lightly. (Just read the comments under any of his articles about animal rights!)

He had denounced the stereotype of the meat-eating, macho Aussie man. He had challenged the status quo.

However, on the other side of the coin, he had instantaneously amassed a new wave of followers who could identify with his words.

Fans from the animal rights movement vigorously defended him in the lengthy debates under his articles. They also cheered when he was announced as the runner-up of the 2014 Voiceless Media Prize for “Confessions of a vegan”.

The piece resonated with many of us.

“Once the light goes on and you realise the food you so blithely eat actually causes massive, life-long, completely avoidable suffering to billions of animals, it’s not an easy epiphany to un-think,” Sam wrote.

He is right: many vegans speak of not being able to “un-see” the horrors of animal abuse, once they first become actively aware of it. I definitely feel this way: from the time I first picked up Peter Singer’s book Animal Liberation as a teenager, and learnt about factory farming - practically transforming into a vegetarian overnight.

(Once the “light goes on”, it can colour your entire view of the world. I know that when I first pored over the pages of Animal Liberation, the overwhelming reaction I had was one of betrayal. Why had no one ever told me about this? How could a 16-year-old who professed to want to protect animals, and who had adored them from childhood, not known how they were treated in the process of becoming our food?!)

Sam became a voice for animals in the mainstream media – an outlet that is notoriously reluctant to publish “risky” pieces about the realities of animals in the farming industry. They often don’t take the gamble; editors don’t want to scare off their advertisers, or turn off their readership.

Animal advocates know only too well that “ignorance is bliss” for many people. The truth is unsavoury; confronting it is all too raw. Turning away is all too easy.

But, we like to ask, easy for whom? Not for those who suffer behind closed doors, who have no voice, who become objects and commodities for sale.

I commend Sam for shining a torch into these dark places. For revealing the horrors and the hypocrisy. For exposing the unpalatable truth, even when it drew ridicule from readers.

Thank you Sam for your courageous and incisive articles. You will be missed by so many who embraced your voice and who could relate to your journey.

RIP Sam. 


**News of Sam's death, at the age of 46, appeared in the media this morning**

This piece subsequently appeared in Discordia Zine.

Links to some of Sam’s articles:






(Image of Sam via: http://i.dmarge.com/2015/10/3263212-3x2-460x307.jpg) 

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